Looking for a new opportunity

Dynamic product marketing manager with 3+ years of experience in project management, budgeting, forecasting, and supplier negotiations across diverse industries. My dedication to improve and passion for helping others achieve their goals make me a valuable asset to any team.

Project Manager

With a strong background in project management, I lead cross-functional teams to ensure projects are completed on time and within budget, while driving continuous improvement and innovation. My goal is to turn your ideas into tangible results through effective collaboration. I take a data-driven, customer-focused approach to ensure long-term success that aligns with your objectives.

Product developer

I specialize in marketing FMCG products, with a particular focus on gourmet delights. My expertise in crafting and executing effective marketing strategies enables me to transform innovative ideas into successful products and market successes. Leveraging a deep understanding of market trends and consumer behavior, I excel at driving product growth and achieving impactful results.

Digital coordinator

My knowledge of the digital environment gives me an understanding of the user experience and a customer-centric approach. This facilitates collaboration with technical teams, encourages creativity and innovation, and enables rapid prototyping. My ability to look at the product as a whole helps to create products that are attractive, functional and aligned with user needs.

fmcg industry
organic environment
cross-channel marketing
BtoC strategies
My last job

Product marketing manager

This job was in direct collaboration with the Marketing Director, in a company with 250+ employees where I developed and rebranded products to appeal to a broader audience. I also managed and coordinated marketing efforts for various products, collaborated with multiple stakeholders to deliver effective marketing strategies. Finally I presented business cases and sales pitches and promoted products at external events.

25%
Direct Marketing

Manage the bi-monthly mailing of commercial offers to mail-order and shop customers.

commercials offers - mailings
press advertisements
sms campaign
yearly catalogue
5%
Animation

Contribute to the collaborative spirit within a company

part of the committee for the company's 100th anniversary
implementation of inter-service game
organization of team building game in the department
70%
Product development

Conducted market analysis to innovate and increase product reach. Managed a portfolio of around 700 products.

Cosmetic
Food
Dietary supplement
What I can do

An overview of the skills I've developed

and the ones I'd like to develop with you

01.

Business Relations

building and maintaining strong, positive relationships with clients, partners, and stakeholders to enhance trust, and mutual success in business ventures

02.

Project Management

coordinating tasks, managing teams, and ensuring project milestones are met on time and within budget, while addressing risks and stakeholders' needs

03.

Budgeting

planning and managing financial resources effectively and allocating funds efficiently to achieve financial goals

04.

Sales Pitches

build the product presentation using a sales pitch to support the field teams. Highlighting products benefits, addressing their needs, and differentiating it from competitors

05.

Agency Briefs

communicating project objectives, target audience, and deliverables to an agency to ensure alignment and effective execution

06.

Market Analysis

researching and interpreting market trends, customer needs, and competitive landscapes to inform strategic business decisions

07.

Marketing Mix

strategically balancing the elements of product, price, place, and promotion to meet customer needs and achieve business objectives

08.

Supplier Negotiations

effectively communicating and bargaining with suppliers to secure favorable terms, prices, and conditions for goods and services

09.

Brand Rebranding

strategically updating or changing a brand's image, messaging, and identity to better align with market trends, company goals, and customer perceptions

10.

Customer Service

effectively addressing and resolving customer inquiries and issues to enhance satisfaction and loyalty

11.

Event Promotion

planning and executing marketing strategies to generate interest and attendance for events, ensuring their success

12.

Sales Growth

developing and implementing strategies to increase sales revenue, expand market reach, and boost profitability

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Product marketing

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Project manager

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Digital coordinator
Dynamic

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Professional Experience

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Education and Training

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Languages

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Fluent

Dynamic

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Presenting Your Best Self

Key Personal Attributes

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Download the Full Resume

Email me

Send me an email

flandre.blandine@gmail.com

Call me

Give me a call if you prefer to speak with me directly

+61 493-878-878

Find me

I can also work remotely

Melbourne, VIC - Australia